Are You an Owner or Manager of a Hospitality Property

 (A Hotel, Resort, Inn or Bed & Breakfast?)


Have you ever asked yourself any of these questions?


“Who is my target market & how do I reach them?”

.“How can I encourage my guests to return?”

“How can I organise my business so I don’t have to be there 24/7?”

“How can I find and keep the right employees?”

“How does my hospitality property compare to my competition?


If the answer is Yes, to any of these questions,

Let Keystone Hospitality Development Consulting Help.


We are travel authorities, that have come together with decades of hotel, resort, inn and bed & breakfast visitation experience.

This knowledge has given us a unique insight into the wants, needs & requirements of individual and group travellers, as well as management and employees.

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6 Day Challenge


6 Part Video Series

Learn techniques to help improve the quality of your business, customer service and marketing.


Amazing Course with Actionable Information

“I took this course as a way to research bed and breakfasts in general. Gerry’s course has a professional feel. He shares specific, thought out, to-the-point information – perfect for anyone seriously contemplating this business who wants to have a strong foundation before opening their doors. If you take a weekend and only focus on working through this course, you will feel like you just spent time at a quality business retreat/workshop. I know I did! I especially liked Gerry’s balance of personal life and business life too.

I highly recommend this course.”

by JayEm


“Awesome & helpful Videos!

By adopting the methods I learned from your videos, we have got more and more repeat customers and our room revenue is growing!”

Mike Lian

Knowledge is Gold

Whether you’re an aspiring or seasoned Hospitality Property Owner, ongoing training is essential for continued success.

These Training Tutorials are Designed to Help Increase Your Patronage & Profit.


Keystone Hospitality Development Training Tutorials

More Services to Grow Your Business

Hospitality Property Promo Videos

Promotional Videos are a must as a marketing tool for your hospitality property. We specialize in getting your hospitality property noticed.

Find out more

Your Social Media

Is your hospitality property benefiting from social media? We can help generate highly directed traffic to your website and expand your presence

Find out more

The Keystone HDC Bookstore

Successful hospitality property owners know ongoing research is not a luxury but a necessity. Visit our bookstore and enrich your mind.

Find out more

Employee Training Process – Step-By-Step | Ep. #115

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. . Let me ask you something. “Do you have a small property, just a couple of employees but you seem to be doing most of the work?” or “Do you have a property running on a shoestring budget, with limited employees that are overworked?” or “Are you so busy that you cannot find the time to think about [...]

Great Employees – How to Find and Keep Them | Ep. #114

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. . So how do you find Great Employees? Employees that share your philosophy. Follow your operations manual. Will care about your guests? Are willing to bend over backwards when offering service? And have great attention to detail. In this post, I will tell you how. Welcome to another edition of hospitality property school. I’m your host, Gerry MacPherson. [...]

Operations Manual for Hotels | Ep. #113

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. . In this edition, I am going to share how to set up an operations manual so your hospitality property will run like a well-oiled machine. This will be based on the best practices we have seen during hundreds and hundreds of hospitality property visits and inspections. . . Welcome to another edition of hospitality property school. . [...]

Video Marketing on Social Media | Ep. #112

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. . The future of video marketing is here & if your hospitality property, your hotel, resort, inn or bed & breakfast, is not using it in your internet marketing strategy, you do so at your own peril. Today, I am going to talk about Video and Your Hospitality Property. . ..Okay, I want you to use your imagination. [...]

How to Create a Website – Part 2 | Ep. #111

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. . 11 tactics you need to know when designing your hospitality properties website so your customers will stay longer and book. Welcome to another edition of Hospitality Property School. In our last podcast, I gave you 11 tactics you need to know when designing your hospitality properties website. Today, I am going to continue that conversation [...]

How to Create a Website | Ep. #110

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. . It important for customers to fall in love with your website because the longer they stay, the higher the chance they will book. Welcome to another edition of Hospitality Property School. I am your instructor, Gerry MacPherson and today, I am going to talk about “How to Create a Perfect Website”. . . Why is it important [...]

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