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Are you an owner or manager of a hotel, resort or bed & breakfast?

Have you ever asked yourself any of these questions?

.

“How can I get more guests?”

“How can I encourage my guests to return?”

“How can I organise my business so I don’t have to be there 24/7?”

“How can I find and keep the right employees?”

“How can I market so I reach my target clientele?”

“How does my hospitality property compare to my competition?

.

If the answer is Yes, let Keystone Hospitality Development Consulting help.

We are travel authorities, that have come together with decades of hotel, resort and bed & breakfast visitation experience. This knowledge has given us a unique insight into the wants, needs and requirements of individual and group travellers, as well as management and employees.

 “How to Improve your Independent Hotel or Bed & Breakfasts Success”

FREE 5 Part Series Tutorial Series

(find out more)

Learn techniques to help improve the quality of your business, customer service and marketing.

Testimonial

Amazing Course With Actionable Information

I took this course as a way to research bed and breakfasts in general. Gerry’s course has a professional feel. He shares specific, thought out, to-the-point information – perfect for anyone seriously contemplating this business who wants to have a strong foundation before opening their doors. If you take a weekend and only focus on working through this course, you will feel like you just spent time at a quality business retreat/workshop. I know I did! I especially liked Gerry’s balance of personal life and business life too.

I highly recommend this course.

by JayEm

Knowledge is Gold

Whether you’re an aspiring or seasoned Independent Hotel or Bed & Breakfast owner, ongoing training is essential for continued success.

Review the Training Tutorials below to find the best suited for your needs.

Subscribe to the Hospitality Property School Podcast

Hospitality Property School brings you quick actionable hospitality property advice twice a week. Get tips to take your business to the next level, many that you can implement right away.

More Services to Grow Your Business

Property Promotional Video

Promotional Videos are a must as a marketing tool for websites, social media, promotional events & YouTube

Find out more

Social Media

A necessary tool to generate highly directed traffic to your website and expand your properties presence

Find out more

Website Analysis

We will analyse your website & social media presence to ensure you’re getting “Bang for Your Buck”

Find out more

The Keystone HDC Bookstore

To be a successful entrepreneur, ongoing research is not a luxury but a necessity. It pays to make time to enrich your mind.

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Keystone HDC Blog

KHDC 030 – How to Use Facebook for Your Hospitality Property

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Hospitality properties can benefit from a Facebook presence. It’s a great opportunity to drive visitors to your website & increase bookings. Welcome to another addition of hospitality property school. Today we are going to talk about the benefits of Facebook for business marketing. Facebook the home of family trip pictures, thoughts of the day and salsa recipes. A great place to snoop. [...]

KHDC 029 – How to Use YouTube to Promote Your Business

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The range of benefits YouTube can bring a business is amazing. This is why you need this video platform to promote your Hospitality Property. Welcome to another addition of hospitality property school. Today we are going to talk about Marketing on YouTube Before I start though I would bring you up to speed on a change with our podcasting schedule. [...]

KHDC 028 – How to Start a Blog for My Hotel

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Create a Successful Blog for Your Property, build trust with your audience, and increase your customer base & profit. Welcome to another addition of hospitality property school. Today we are going to talk about how to create a successful blog. In the last episode, I shared with you 16 reasons why you should blog. Today, I’m going to spend a [...]

KHDC 027 – Creating a Successful Blog My Hospitality Property

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To be successful, a hospitality property owner needs a blogging strategy that allows time to create high-quality content that shows them as an expert & leader. Welcome to another addition of hospitality property school. Today we are going to talk about how to create a successful blog. It has been well over a decade since blogging take on a life [...]

KHDC 026 – 4 Ways to Improve My Visual Branding

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There are four key components you should consider when you want to improve your visual branding for social media success. Welcome to another addition of hospitality property school. I’m your host Gerry MacPherson and in our last session talked about choosing your visual branding. Today, we are going to continue our discussion about choosing your visual branding. In the last [...]

KHDC 025 – How I Improved My Hospitality Properties Visual Branding

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The world of marketing is increasingly visual, & with sites like Pinterest and Instagram growing fast, choosing your visual branding is imperative. Welcome to another addition of hospitality property school. Today we are going to talk about choosing your hospitality properties visual branding.  The new world of marketing is increasingly visual, so it is no surprise that social network sites [...]

KHDC 023 – How to Create an Effective Website

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Design your website to tell your story & if guests feel like they are part of that story, they will help build your brand into a big name. Welcome to another addition of hospitality property school. I’m your host Gerry MacPherson and today we are going to talk about creating an effective website In this age of the Internet and [...]

KHDC 022 – How to Stand Out with Branding

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Branding is more than the look and feel, it’s a statement of who you and your business are & how you can add value to your guests.  How is this achieved? Welcome to another addition of hospitality property school. I’m your host Gerry MacPherson and today we are going to talk about Branding –What Makes You Stand Out. So what [...]

KHDC 021 – How to Develop Your Market Strategy and Increase Profits

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A marketing strategy is necessary for your hospitality properties success. In this session, we will look at developing your Marketing Strategy. Welcome to another addition of hospitality property school. I’m your host Gerry MacPherson and today we are going to talk about Developing Your Marketing Strategy. If you have been listening to the Hospitality Property Podcasts since the beginning and [...]